Sr. Integrated Insights Manager

Posted 13 Days Ago
Be an Early Applicant
Hyderabad, Telangana
3-5 Years Experience
Biotech • Pharmaceutical
The Role
The Sr. Integrated Insights Manager at Novartis is responsible for providing strategic insights based on analytics and data-driven insights to shape commercial strategies. This role collaborates with global brand teams and other functional teams to support key development decisions and facilitate planning and execution of insights activities.
Summary Generated by Built In

Job Description Summary

-Local Brand Managers OR global / regional / local sub-function specialists within a specific marketing sub-function. -Define product strategy in agreement with local management and global marketing department, and implement supporting tactical plans/projects.


 

Job Description

Senior Manager - Integrated Insights 

Location – Hyderabad #LI Hybrid  

About the Role: 

Explore, develop, implement, and evaluate Digital innovation solutions that address customer needs. Co-create with key customers to build partnerships & collaborations. Lead the delivery of multiple projects across a variety of creative and marketing channels, including print and digital media. Develop and coordinate project plans across the design, development, and production stages of a project to support the successful delivery within set KPI's. Works in collaboration with brand teams technical teams & all functions to enhance value. Provides consultancy, advice, and assistance on strategy for commercialization of products, and influence marketing/Marketing Sales Operation team on decision making on Sales Force resource allocation in most optimal ways, through delivery of proven analytics-based projects. Provide analytics support to Novartis internal customers. 

 

Key Responsibilities: 

• Integrated Insights Manager will be a strategic partner for a global brand across Novartis divisions and geographies; helping them shape commercial strategies based on robust analytics and data driven insights also would need to collaborate seamlessly with other functional teams within NBS CONEXT's such as (but not limited to) Forecasting, Business Analytics, Primary Market Research, Competitive Intelligence 

• Provides strategic insights to Global Program Team (GPT)/Global Brand Team (GBT) to that shape/develop program/brand strategy. Brings deep understanding of therapy area, market and partners (e.g. patients, ECPs, payers, and regulators) 

• Integrates research, intelligence and analytics to generate insights that facilitates decision making 

• Leads or actively participates in key processes like Strategic Planning, Budgeting etc. 

• Supports key development decision points (DDP, FDP) with relevant commercial assessments 

Facilitates planning and execution of insights activities in line with brand/ portfolio strategy in collaboration with other NBS functions ensuring high efficiency and quality 

• Brings localized insights into Brand / Program strategy by collaborating with Regional/local teams. Ensures compliance to key Novartis processes (POP-PSP, etc.) across all activities. 

 

Essential Requirements: 
 
• Master’s / Bachelor degree in Pharmacy / Science / Medical is essential and with MBA is preferred 
• Candidates with minimum 7 +years of experience in Brand Management , Consulting experience acquired at pharmaceutical companies and /or strategic, marketing, or health care consultancy companies. 
• Superior analytical skills – high comfort in using tools (eg Excel) to analyze and visualize data via standard tools/charting methods 
• Self-Driven and has ability to effectively present and defend analyses 
• Project Management Excellence in facilitation of international, cross-functional teams within a high matrix environment 
 
Desirable Requirement : 
• Proven teamwork and collaboration skills. Ability to manage multiple partners / projects  
• Takes initiative to drive standardization of reports across brands 
 
 
Why Novartis: Our purpose is to reimagine medicine to improve and extend people’s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: https://www.novartis.com/about/strategy/people-and-culture 
 
You’ll receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook. https://www.novartis.com/careers/benefits-rewards 
 
Commitment to Diversity and Inclusion:  
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.  
 
Join our Novartis Network: If this role is not suitable to your experie


 

Skills Desired

Advertising Campaigns, Alteryx, Analytical Thinking, Brand Awareness, Business Networking, Curiosity, Digital Marketing, Email Marketing, Marketing Communications, Marketing Plans, Marketing Strategy, Media Campaigns, Process Documentation, Strategic Marketing

Top Skills

Excel
The Company
Hyderabad, Telangana
110,000 Employees
Hybrid Workplace
Year Founded: 1996

What We Do

Novartis is an innovative medicines company. Every day, working to reimagine medicine to improve and extend people’s lives so that patients, healthcare professionals and societies are empowered in the face of serious disease. Our medicines reach more than 250 million people worldwide.

Jobs at Similar Companies

UL Solutions Logo UL Solutions

Werkstoffprüfer / Physiklaborant (m/w/d)

Automotive • Professional Services • Software • Consulting • Energy • Chemical • Renewable Energy
Hybrid
Uerdingen, Krefeld, Nordrhein-Westfalen, DEU
15000 Employees

UL Solutions Logo UL Solutions

Embedded Cybersecurity Engineer (m/w/d)

Automotive • Professional Services • Software • Consulting • Energy • Chemical • Renewable Energy
Hybrid
Erlangen, Bayern, DEU
15000 Employees

UL Solutions Logo UL Solutions

Sales Executive, Renewables Advisory (m/f/d)

Automotive • Professional Services • Software • Consulting • Energy • Chemical • Renewable Energy
Hybrid
Germany
15000 Employees

UL Solutions Logo UL Solutions

Senior Sales Process Specialist

Automotive • Professional Services • Software • Consulting • Energy • Chemical • Renewable Energy
Hybrid
Uerdingen, Krefeld, Nordrhein-Westfalen, DEU
15000 Employees

Similar Companies Hiring

Endpoint Clinical, Inc. Thumbnail
Software • Pharmaceutical • Healthtech • Biotech
Wakefield, MA
650 Employees
Schrödinger, Inc. Thumbnail
Software • Pharmaceutical • Machine Learning • Healthtech • Biotech • Big Data • Artificial Intelligence
New York, NY
896 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account