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Responsibilities:
Providing in-depth analysis to business unit on how to grow the assigned portfolio and new market development areas.
Conducting competitive product/pricing analysis and market research, formulating strategic plans, goals, and objectives for specific products
Influencing critical Design-In activities with identified key customers and sales channels.
Initiating marketing programs and product promotion to optimize push-pull strategy through sales channels
Use creative means to find new Protection customers
Help closing existing opportunities
Be a technical resource to the customer base and field teams
Be a technical resource to the rep channel to help close existing opportunities
Develop collateral tools targeted at the customer base
Create new sales tools and collateral
Participate in customer calls, rep training, and distribution training
Conduct product training at customers
Conduct product training to Semtechs representative and sales partners
Works on tasks of moderate complexity that require some independent thinking and initiative.
Example: creating collateral, helping reps and sales win/effect business in the Americas.
Train Reps and Distributors on Semtech products
Visit customers in person or on teams meetings and present key benefits and messaging of Semtechs products.
Minimum Qualifications:
Bachelor's Degree in Electronics/Electrical Engineering with minimum of 6+ years in semiconductor marketing, business development, application, or related experience.
Ability to learn TVS/Protection working principles and how the Protection products are presented to the market.
Experience in Industrial, Telecom & automotive applications will be an added advantage.
Must be able to work independently and work well with the Protection sales team.
Effective verbal and written communication to interface at all levels within the organization
Strong sense of urgency to meet product requirements on schedule.
Self-driven individuals with strong communication skills to influence decision makers.
Experience in working with international and cross-functional teams.
Proficiency in Microsoft Office products - Excel, Word, Visio, Power Point
Frequent travels will be required up to 40%
