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Harmony United Psychiatric Care

Content Strategist

Reposted Yesterday
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In-Office
Hyderabad, Telangana, IND
Senior level
In-Office
Hyderabad, Telangana, IND
Senior level
The Senior Copywriter/Healthcare Content Strategist creates informative, compliant content for patients and providers, ensuring brand consistency and clarity while managing various initiatives.
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Job Title: Senior Healthcare Content Strategist | Medical Copywriter | SEO Content | Patient Education

Location: Tolichowki, Hyderabad, Telangana
Company: Harmony United Medsolutions Pvt. Ltd.

About Us

Harmony United Medsolutions Pvt. Ltd. (HUMS) is a fast-growing healthcare solutions organization delivering end-to-end services in medical billing, Accounts Receivable (AR) management, patient engagement, and clinical content development. We partner with Harmony United Psychiatric Care, a US-based healthcare provider, supporting digital healthcare marketing, patient education content, and provider communications.

With nine years of experience, HUMS is committed to delivering accurate, compliant, and conversion-focused healthcare communication across digital and offline platforms. As our marketing initiatives and service lines expand, we are seeking an experienced Senior Healthcare Content Strategist to drive high-quality, scalable content development.

Position Overview

The Senior Healthcare Content Strategist / Medical Copywriter will be responsible for creating, managing, and optimizing high-quality healthcare content across websites, blogs, landing pages, email campaigns, and patient education materials.

This role involves SEO content writing, healthcare copywriting, UX content development, patient communication content, and provider-facing messaging. The ideal candidate will have strong experience in medical content writing, behavioral health communication, and SEO-driven healthcare marketing content.

Key ResponsibilitiesA. Patient-Facing Healthcare Content
  • Write SEO-optimized content for healthcare websites, landing pages, treatment education pages, and blog articles.
  • Develop patient education materials, FAQs, brochures, and healthcare guides.
  • Translate complex clinical concepts into simple, patient-friendly language.
  • Maintain consistent brand voice across all healthcare content channels.
  • Create UX-friendly content for forms, navigation elements, and user flows.
  • Optimize content readability, accessibility, and user engagement.
B. Provider & Partner Communication Content
  • Create provider recruitment materials and referral communication content.
  • Develop email campaigns, provider onboarding content, and partnership presentations.
  • Adapt messaging for clinicians, administrators, and healthcare partners.
  • Ensure accuracy and professional tone in all provider-facing content.
C. SEO & Digital Content Development
  • Develop SEO-friendly healthcare content using keyword research and content optimization techniques.
  • Write blog posts, articles, and long-form content aligned with healthcare SEO strategies.
  • Collaborate with UX and Marketing teams to align content with user journeys.
  • Optimize content for search engine visibility and user engagement.
  • Support landing page copywriting for marketing campaigns.
D. Campaign & Launch Content Support
  • Develop content for new service launches, location openings, and awareness campaigns.
  • Write scripts for videos, webinars, and promotional campaigns.
  • Support digital marketing and brand communication initiatives.
  • Collaborate with Design and Video teams to align visuals and messaging.
E. Compliance & Governance
  • Ensure all healthcare content aligns with HIPAA compliance and regulatory guidelines.
  • Maintain approved messaging libraries, disclaimers, and standardized healthcare language.
  • Partner with clinical teams to validate medical accuracy.
  • Review content for compliance, grammar, tone, and clarity.
  • Reduce rework by anticipating clinical and compliance feedback.
Requirements
  • 3–4 years of professional experience in healthcare copywriting, medical writing, or content strategy roles.
  • Bachelor’s degree in Journalism, Communications, English, Healthcare Administration, Life Sciences, or a related field.
  • Proven experience in SEO content writing and healthcare digital marketing.
  • Strong experience writing patient education and clinical content.
  • Excellent knowledge of tone, voice, UX writing, and brand messaging.
  • Ability to manage high-volume content production across multiple projects.
  • Strong collaboration skills across Marketing, Clinical, Legal, and Design teams.
Must-Have Capabilities
  • Exceptional healthcare content writing and editing skills.
  • Strong understanding of medical terminology and patient communication.
  • Ability to simplify complex healthcare concepts.
  • Experience working in regulated healthcare environments.
  • Strong attention to detail and compliance awareness.
  • Ability to meet deadlines and manage multiple campaigns.
Preferred Experience

Candidates with experience in the following areas will be given preference:

  • Healthcare content writing
  • Behavioral health content
  • Medical copywriting
  • SEO content strategy
  • UX writing
  • Healthcare blogging
  • Patient education materials
  • Healthcare marketing campaigns
  • Landing page copywriting
  • Digital healthcare content
Tools & Platforms

Google Docs
Microsoft Word
SEO Tools (Ahrefs, SEMrush, Google Keyword Planner)
Content Management Systems (CMS)
WordPress
Grammarly
Content Planning Tools
Project Management Tools

Why This Role Is Needed
  • Expanding healthcare services require scalable content development.
  • Increased patient engagement initiatives demand high-quality healthcare communication.
  • Clinical and compliance complexity requires experienced healthcare writers.
  • Reduces dependency on external content vendors.
  • Ensures consistent brand messaging across patient and provider channels.
Benefits

Competitive salary including EPF and PS
Health insurance
Four-day workweek
Opportunities for career growth and professional development
Additional perks including food and transportation support

Work Mode: Work From Office
Shift Timing: 4:45 PM – 3:45 AM
Location: Hyderabad

Application Process

Please submit your resume along with writing samples or portfolio links demonstrating healthcare content writing, SEO content development, and patient education materials.

Contact: [email protected]

Note: Candidates are requested to contact between 4:45 PM – 3:45 AM IST, Monday through Thursday only.

Top Skills

Cms
Seo

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